Hard work, hope gave these young entrepreneurs in the neighborhood the sweet taste of success | Local company
They wanted it, they went and they got it.
Faith Kelley and Neil Wood are the two young entrepreneurs behind the new spring water company Civil Water. The eco-friendly, aluminum-bottled drink is popping up on neighborhood shelves, including at Kindness Cafe, Rebecca’s Natural Foods, Market Street Market and Crozet Market, as well as Farm Fresh in Richmond.
The company is based in Charlottesville, but the water is bottled in Tiger, Georgia from Appalachian spring water. No chemicals are added and no impregnated source minerals are removed. It contains an almost neutral pH of 6.6.
While there are many brands of spring water on the market, the couple believed they could carve out a niche in the market.
“Water is convenient. It’s an essential product, ”said Wood, who attended Charlottesville high school and grew up in the city. “If you factor in the number of people who regularly buy plastic bottles and think about the next step in the process for that bottle, aluminum makes sense. “
Wood, 22, and Kelley, 20, met at Piedmont Virginia Community College through friends. They found a common interest in starting a business and doing something good for the company. It’s not always an easy combination.
“We were both interested in becoming entrepreneurs and we were looking for ideas and found that we had a mutual interest in doing something with sustainability,” said Kelley, who grew up in Esmont and attended high school. Monticello. “We had Just Water as a source of inspiration.”