The Shopee e-commerce platform is partnering with the Department of Trade and Industry (DTI) to provide in-depth online selling discussions to support online business growth through Shopee Thursdays. These masterclass sessions aim to equip existing and aspiring online entrepreneurs with the right tools and information on how to use data to operate effectively in the e-commerce space.

“Shopee is delighted to partner with the Ministry of Trade and Industry to equip MSMEs with the knowledge and skills to thrive in the e-commerce space through Shopee Thursdays,” said Martin Yu, Director of Shopee Philippines. “As many entrepreneurs move to online platforms like Shopee, it is important that they learn the basics of selling online and maximize the e-commerce space to its full potential. We will continue to work with DTI to support MSMEs on their e-commerce journey to success. “

Nowadays, when many consumers are already getting used to online shopping, e-commerce has become a crucial part of the global retail framework. When the COVID-19 pandemic struck, forcing businesses to shut down temporarily or permanently, many moved their businesses online.

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Shopee Thursdays is a webinar series that is expected to teach entrepreneurs digital skills and lessons on how to use the Shopee platform to drive sales and stand out in an otherwise crowded online marketplace.

Containment measures

According to Shopee, with the implementation of the lockdowns, more than 65% of business establishments have had to close temporarily, and only 29% of businesses have remained open with limited operations.

“At DTI, we believe that every business is essential to the prosperity of the Philippine economy, and that is why our aim is to support them in any way possible,” said Jean Pacheco, deputy secretary at the Ministry of Commerce and of Industry, in a press release. “With major marketplaces like Shopee, we can reach more people who want to grow their business and learn more about e-commerce. It is an honor for us to work with a company that puts the local community first and we will continue to partner with organizations like Shopee, to uplift Filipino entrepreneurs.

Sellers can learn essential tips on how they can grow their business on Shopee over the next few sessions. On June 17, entrepreneurs will understand and learn how to better manage store operations, inventory, warehouse processes and employees. On June 24, the masterclass session will focus on the potential of data and how entrepreneurs can use it to improve the performance of their store.

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